FOR IMMEDIATE RELEASE

PERSPECTIVE RELEASES PROFILE ONTARIO 2005 INVESTMENT MAGAZINE FOR EDCO

OAKVILLE, Ontario (February 7, 2005) – Perspective Marketing has successfully produced another high-impact report targeting the site selector market. Profile Ontario 2005, a publication for the Economic Developers Council of Ontario (EDCO), was distributed today at the EDCO 48th Annual Conference. Perspective will pursue a similar aggressive distribution plan as with the 2004 edition of the magazine. Copies will be distributed at conferences and trade shows throughout the year. The magazine will also be sent to numerous consulates and embassies worldwide where Perspective has made previous contacts.

“The quality and content of the publication continues to be on par with other professional publications produced to promote the province,” says 2005 EDCO president, George Borovilos, Ec.D. (F). “Perspective Marketing has taken the distribution channels of this year’s edition above and beyond those of last year. The magazine will continue to provide Ontario’s economic developers with a useful tool to promote Ontario as a top investment location.”

Perspective Marketing created a report style look for the magazine that gives it a global appeal using fact boxes and spotlights on specific municipalities.

The investment magazine profiles several sectors of potential interest to site selectors and investors. The 2005 edition features stories on Ontario’s quality of life as well as automotive, advanced manufacturing, biotechnology, education, natural resource and transportation sectors. Letters from the EDCO president, the premier of Ontario and the Minister of Economic Development and Trade preface the publication.

Perspective Marketing is a full-service advertising agency that co-ordinates editorial, photography, creative layout and design, and generates a creative cost-recovery strategy for various publications. The company also provides full creative services including logo design, print and broadcast creative, and multimedia services. All Perspective Marketing publications are archived in the National Library of Canada.

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For more information, please contact:
Media Relations
Tel: (905) 338-2303
Fax: (905) 338-7225