FOR IMMEDIATE RELEASE

PERSPECTIVE MARKETING PUBLISHES MOST COMPREHENSIVE RESOURCE DIRECTORY SINCE GTMA CONCEPTION

OAKVILLE, Ontario (April 20, 2003) - The Greater Toronto Marketing Alliance 2003/2004 Resource Guide was published this month by Perspective Marketing Inc. for the Greater Toronto Marketing Alliance (GTMA) with distribution to GTMA partners and companies interested in coming to the Greater Toronto Area (GTA).

The guide is the most comprehensive resource directory produced since the conception of the GTMA in 1997. The directory contains information on exclusive partners within the GTA from such sectors as finance, media accounting and others. It also includes overviews and statistics on the various regions within the GTA. It will be used by the GTMA on its trade missions throughout North America and Europe.

Perspective Marketing is a full-service advertising agency that co-ordinates editorial, photography, creative layout and design and generates a creative cost-recovery strategy for various publications. The company also provides full creative services including logo design, print and broadcast creative as well as multimedia services.

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For more information, please contact:
Media Relations
Tel: (905) 338-2303
Fax: (905) 338-7225